Volkswagen

 

Volkswagen

I worked with my team to create emails for every stage of the customer enrollment process for Volkswagen’s in-car system, Car-Net––from the free-trial stage to reacquiring lapsed users. I wrote the body copy for the emails and worked with my partner to conceptualize the visuals.

Design by Juliana Yeh

Drive_Off_Email_V2.gif
Email_Health.jpg
Lapsed_User_R2.gif